The uPlaya Blog
12Jan/11Off

Deal Makers Discovery: Reconize

ReconizeuPlaya partners with music companies and organizations who make a positive impact on the industry and help independent artists. Because of these partnerships, we are able to keep our community informed of awesome resources, offer special discounts on career resources, and hook you up with career-changing promotional opportunities. Through our partnership with DEAL MAKERS, uPlaya sent one of our artists, Ghiche, to the Deal Makers Conference in Chicago where he had the opportunity to sit down with major A&R executives and talk about his music.

Deal Makers has also given uPlaya the chance to discover other great acts like Reconize, our UP AND COMING ARTIST OF THE WEEK. Reconize is a young Puerto Rican artist currently living in Florida and working on his first solo project, “The Evolution”. Since he was in high school, Reconize has worked closely with other talented musicians performing a variety of genres – from hip hop, to pop to Reggaetown – that is currently played in venues up and down the east coast. His potential was certainly ‘recognized’ at the last Deal Makers event; see videos and learn more about Reconize here.

Sponsored by Hennessy Artistry, the Deal Makers Conference gave artists the chance to snag one-on-one meetings with industry executives and experts such as Tone Capone of EMI Music Group/Playtone Entertainment and many others. The conference also included an artist showcase, live performances, networking sessions and an expert panel of A&R executives to answer questions about the industry.

Over the next few weeks, we will be showcasing some other uPlaya artists who really made an impression at this year’s Deal Makers event. You can see them on this blog and our Up and Coming Artist of the Week segment on the uPlaya Facebook.

Finally, here’s what some of the A&R executives had to say about the talent they encountered at the recent Deal Makers Event:

DealMakersJive

Ant Rich, V.P. of A&R at Jive Records: “I heard some stuff with potential. There will definitely be some artists that are going to get some calls from me Monday and beyond. This is how it starts.”

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29Oct/10Off

GigMaven: Book Gigs Online for Free

uPlaya artists, we work hard to develop relationships with other music sites who we think may be useful to your music career. Here's a look at our newest affiliate partner, GigMaven:

GigMaven is a booking platform that lets musicians and venues book gigs online. They book gigs in Austin, Boston, Los Angeles, New York, Ohio, Philadelphia, San Francisco, Washington DC, and a number of college markets throughout the US.

uPlaya Affiliate - GigMavenThe website gives musicians an effective artist profile that can be completed in less than ten minutes by uploading mp3s, photos, YouTube videos and a bio. They can then search by name, genre and location to find and apply to venues.

Venues like to book artists through GigMaven because it makes booking easier. Venues filter artists by genre and location. They can filter applying artists by genre and location while listening to artist mp3s, which means that they can work through a high volume of applications quickly to find the right acts for their venue.

Brooklyn's Year of the Tiger is one of the artists booked online for GigMaven's 2010 CMJ showcase at Canal Room. Check out these photos of the gig they booked online, and learn a little more about them.

Year of the Tiger || uPlaya GigMavenWhat’s your favorite album of all time?
Henry: Donny Hathaway’s self-titled album.  His voice makes me want to be a better person.
Sable: I guess it would have to be a Christmas album since you never listen to those often enough to get sick of them and when you do they always make you feel good inside. That being said, maybe the Mariah Carey Xmas album. Or actually just that one song about "All I want for Christmas." I love that song, and I don’t care how much of a dink that makes me. However, the first album I ever bought was Alanis Morisette’s Jagged Little Pill and I stand by that, by GOD I stand by that.
Henry: I would like to add that my first album purchased was an Alice in Chains cassette (the neon green one with the 3 legged dog).
Kevin: Unity By Larry Young. Great line up and great tunes.
Are you a vegan, vegetarian, pescetarian or meat enthusiast?
All:  MEAT

What neighborhood do you live in?
We all live in Williamsburg.  It is what it is.

Year of the Tiger || uPlaya GigMavenWhen did you get your first instrument, what was it?
Henry: When I was 13, I got an electric guitar, though my parents had a piano I fiddled around with a lot.
Sable: I begged my parents for piano lessons when I was 5 because all the cool kids were having piano and tap lessons. And then I got it and was subjected to 11 years of classical piano training which I resented because it meant I actually had to practice for 2 hours a day. But ask me to play a sonata now and I’m total shit.
Kevin: Like Sable, My first instrument was introduced when i was 5 and it was piano.

What’s your favorite movie?
Sable: I’ll watch anything with zombies or wizards. Or Clive Owen. Or Steve Buscemi.
Henry: The Notebook. No, just kidding. From Dusk Till Dawn.
Kevin: Pans Labyrinth takes the cake...not to be confused with Labyrinth.

What’s one thing we should know about your music?
Henry: It’s all recorded in my room?  And Sable sang into a bookshelf a few times when we didn’t have a mic stand.
Sable: It seems that the more annoyed Henry’s roommate is by our rabble-rousing the more successful the song turns out to be. That’s how we gauge it, pretty much.
Kevin: Umm what they said!?!?

12Oct/10Off

uPlaya Releases New Music Discovery Game – Are you hot? Or not?

As you may have read on the Indie Music Tech blog, uPlaya is excited to announce our new Head to Head Game, where songs face off against each other to determine which one has the most potential for commercial success.

Indie Music Tech compared it to the popular "hot or not" concept, and (as you can see under the blog post and from the shares from popular sites like The Daily Swarm) the Twittersphere is abuzz over the the new music discovery game.

This is the third music discovery game released by uPlaya, a nice complement to the Music Universe Game, where players decide which songs have the most similar musical characteristics, and The Hit Song Game, where players test their musical ear and inner A&R mogul by ranking an artist's songs for their hit potential to see which single they should release first.

You can PLAY THE GAMES on the uPlaya website. The Hit Song Game and The Music Universe Game can be played and shared on Facebook by clicking this link.

 

uPlaya Music Discovery Game: The Music Universe Game

uPlaya Music Discovery Games

uPlaya Music Discovery Games: The Hit Song Game

uPlaya Music Discovery Games

uPlaya Music Discovery Games: The Head-to-Head Game

uPlaya Music Discovery Games

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Want your music featured on uPlaya's Music Discovery Games? Send us an email to info@uplaya.com and we'll be glad to help you get set up!

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29Jul/10Off

We All Make Music: David Bell of the Block Scholars

Longtime uPlaya users, the Block Scholars, reflect on the past 11 months they have spent using the uPlaya music analysis and promotion service in a recent feature on We All Make Music. The popular music site, which is "Helping Musicians Thrive in a Post-Label World", recently reviewed the uPlaya service with CEO, David Meredith, and is now following up by talking with artists using it.

uPlaya Artist, The Block Scholars

uPlaya Artists, The Block Scholars

The following is an excerpt from the feature:

Did you have specific goals when you put your music onto uPlaya?  Did you think, “I wanna see how these Block Scholars songs stack up against other hip-hop songs,” or “What’s their hit potential?”  You’ve mentioned that you kind of used it to tweak your songs in certain ways.  Was that something that you anticipated doing from the start or did that kind of develop along the way?
It kind of developed along the way.  At first I was like, “Let me see if what they are saying is true.”  We have gotten accolades for our music even before I went to uPlaya.  We were on many web sites; a Garage Band song of the day, one web site gave us hip-hop song of the year.  So I went and took those songs and said, “These places already think the songs are good, let’s see how uPlaya judges them.”  And the songs that got the awards got platinums and golds, so it kind of validates [the initial praise].  And then what I did was start experimenting with music, putting in demos that we just finished. [If they] didn’t get a good score, turn around, tweak it, add some more instruments, make the music clearer, a better bitrate, and put it through again, and up went the scores.  Just little things like that make a lot of difference.

You know, I’ve put some 150-200 songs through, so I’ve invested a lot of money and a lot of music into uPlaya and you have to if you really want to see what it’s gonna do.  You’re gonna have to go yourself and try it out.  And I went and used the widgets and got great response on the widgets.  They have a press kit. You gotta go use the press kit. I have a press kit with another site, you know, and I sit there and compare the press kits and see how many hits I get off of it.  Are people looking at uPlaya’s kit as well as this other kit?  Am I getting any feedback from anybody because of uPlaya, am I getting any feedback because of the other one? I do compare, on a daily basis, uPlaya to the other places that I’m at, and they’ve been great.  It’s gotten us a lot of exposure as independent artists.

Read the whole feature

6Apr/10Off

Win a Professionally-Produced Music Video for Your Song!

Music Universe Win A Video Contest

Enter now for the chance to win a professional music video for your song!

Grand Prize Winner receives a professionally-produced music video from Meddin Studios and a featured spot on the uPlaya® Web Site, the uPlaya® Blog, Facebook, Twitter and MySpace Pages. Finalists receive video treatments for their songs.

All submissions must be entered by May 17, 2010.

Challenge your Facebook Friends to Enter

* Limitations apply. Please see the Official Terms and Conditions of the applicable Music Universe® Contest or Talent Search for details.

18Aug/09Off

On the Filming of a Documentary about Hit Song Science in Virginia for South Korea Awesome!

by Paul Ottinger

Our  band, Virginia Coalition, was engaged by David Meredith, CEO of  Music Intelligence Solutions,  to take part in the filming of a documentary about Hit Song Science. A  film crew from the Seoul Broadcasting System, a media network out of South Korea, was lined up for a round of travel to the US with interview stops in Washington, D.C., Savannah, GA, New York, and Boston. I’ve never seen the weekly news program entitled “SBS Special” but I hear it’s South Korea’s answer to “60 Minutes”. I wonder who South Korea’s answer to Andy Rooney is? “You ever wonder why they call it the DMZ?”......I’ll assume, since you’re here, that you didn’t navigate to this site unknowingly, and that you understand what an Auddy is, that the Music Universe we live in is not some magical Marxist share colony, and that Uplaya.com is the interface of a new music industry business model in our ever evolving free enterprise system called Capitalism 2 point OH Oh Oh oh oh. Same page? Yes?

We were to film  a piece of the story focusing on a band’s perspective of how uploading to Uplaya.com was affecting their career. And furthermore, (pre Platinum Auddy) discuss our understanding of the substance behind a “hit” song.

There were a few minor hooks. It was all getting put together incredibly fast. We had to secure a venue to shoot and not a lot time to do so. We started to bounce around a few ideas for where to film. Local venues, 7-11, Mom’s house? Many phone calls were made to many different places in hopes something would be available on such short notice. The week is about to end, we have to film on Tuesday, and we have NO venue. It was in the frenzy of these final moments that Dave threw out the idea of finding a studio instead of a venue. This made a ton of sense. After all, the  producer of the documentary wanted it to be a familiar stomping ground for the band, and I could think of  just such a location in Northern Virginia. It’s a place we’ve pounded the compression waves of our chords into its walls. A room whose vibe had left an impression on us as we on it. As the clarity of this suggestion quieted the flurry of phone calls to too many relationships gone cold, I quickly started to dial, 7..0...3....., and waited........ a ringing, and....”hello!?”, Jeff answered the phone. As it always was without us being privy to it, IT was meant to be.

Jeff Jeffrey is the longtime owner of a platinum quality recording studio in Northern Virginia called Cue. Grammies adorn  the walls. You are just as likely to find Larry King and Bishop Desmond Tutu as you are Clay Aiken and Lyle Lovett . The room we chose is full of character and color, aptly named the Red Room. The sound is full and dark. It reminds you of all the great records with the signature drum recordings that have come out of California. The engineers assigned to us, Blaine and his assistant David, were a potent combination of competent and efficient. We were very familiar with the studio as it’s been kind of a home for us on very various projects. Perfect choice for a shoot! Enter the Korean film crew.

The nimble 2 man team of  Jaxon and Seonwoo Kim were prompt and professional.  a quiet demeanor that would almost belie the eruption of laughter triggered from their great sense of humor. You could tell that the group was going to click.

Jaxon, a mature 20 year old South Korean bor n, by way of Australia, Virginia Tech student, translated to Kim who would stare through you with his thick rimmed, army issue style, Woody Allen producer glasses. He had this instinct for spontaneity. Every answer we gave him during our interview session would inspire him to counter with an even more insightful question. I sipped my soy latte (yep I’m one of those) as we watched him almost foam at the mouth at the prospect he might be capturing the true nature of something or someone. It was very poetic. You could see why he was given a proportionally slightly larger than normal dome piece. It’s as if he was a walking caricature of himself, and one sight of him at work was pleasing enough to make any person happy that this man, was alive on this planet, doing what he was meant to do!

I had previously spoken to our glorious translator Jaxon  by phone.  As it turns out, he illuminated,  he had already found our  band on YouTube months back and was an enormous fan! I speculated that his Virginia Tech enrollment may have had something to do with the discovery. Other than that it appears to be a complete coincidence  (as if LOST really lets you believe that that even exists anymore)  that world savvy Jaxon discovers Virginia Coalition on YouTube, comes to take in, unbeknownst to him, the two highest scoring HSS songs from us (Sing Along and Sante Fe) as his 2 favorite tracks , and then this week,  get a call to translate for the filming of a South Korean documentary on hit songs that will include a day of shooting Virginia Coalition interviewing and performing in the studio,  his 2 favorite and highest scoring songs Sing Along and Sante Fe.  Wow!  The island has been busy!  (watch LOST and you’ll get that).  Needless to say,  Jaxon was to the moon. In fact he was so incapable of containing his jamming gestures that Seonwoo Kim  made him hide in the microphone closet during the performance filming because his youthful exuberance was getting in the way of the shoot!  Well, I guess he’s seen a lot of the world by 20 but, he’s still 20!

As the steady drum beat of questions slowed and the day rolled to an end, visions of Virginia Coalition in South Korea with hit songs and headshots on billboards, a la Spinal Tap (dude, we’re totally huge in SKorea),  began to dance in our heads.  I guess if you’re in a band, no matter how much time you’ve spent in the business, fighting for your share, losing sleep,  being told your first single sounds “amazing!”,  learning to be pragmatic.  You’re still a dreamer.  You still have this one life to live,  nothing to lose,  and a lot to say. On cue, as if by ESP,  Jaxon turned his head with one final question.... “Would you enjoy coming to Korea?”....to which we replied, “How do you say hello in Korean?”. “Ahn Neyong Ha Seyo” he uttered. “Well then,” we said, “Ahn Neyong Ha Seyo!"

Filed under: Media 2 Comments
5Aug/09Off

Finding Yourself

Since we got such a good response from the last poll, let's keep it going (it's down there at the bottom) and talk a little bit about music blogs. I follow at least a dozen myself, and have found them to be a great source of new music, business news and new ideas. I like music blogs so much, that I convinced everyone at work that we needed to build a search engine just for music blogs! It's been available for a little while, but I wanted to show it off a little bit. If you're a uPlaya artist, you can search for your band across several hundred music blogs across the music spectrum or limit your search to certain genres and then add your favorite results to your "press clippings" (we have some cool features in the pipeline around press clippings, so get on it and add some!). Here's are a couple example queries for some of my favorite artists: DJ Earworm, Movits! or Zero 7.

If you're a music blogger and would like to be included in our list, post a comment and I'll check out your blog and probably add you. If you're an artist and find yourself on a music blog, let us know!

17Jul/09Off

Awesome Music Video Made For $12

I absolutely love this video. First, it's a great song and a great video. Second, and more importantly, the artist made it himself for twelve bucks! He used Google Sketchup, a free 3D modeling app and did the whole thing himself. How cool is that?

The lesson to be learned? Don't wait around. Need a music video? Shoot one yourself using tools you have on hand and get it out there!

It's been a while since we posted anything to the blog. We've been busy building new features and fixing things! We're always looking for your feedback on how we can better help our indie artists. If you've got feedback for us, or questions, you should check out our cool support area and let us know what's on your mind!

Oh, and one more thing... the Music Universe Contest is still going on. It's not too late to enter!

Filed under: Media 1 Comment
6Feb/09Off

Audionauts: Part 2

The Audionauts' adventure through musical space continues, with part two! If you've noticed, I expanded the comic vertically for more content and your viewing pleasure :)

Enjoy -

The Algorithm

The Algorithm

29Jan/09Off

Enter: The Audionauts

Hope you enjoy the first installment in a series of comics starring the uPlaya Audionaut. Expect the next episode soon! Click the image to view it in big mode.

The Discovery

Part 1: The Discovery

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